The 30th season of the kicks off Sunday, July 22. The special programming event has consistently attracted a large audience. But Shark Week has been both praised and panned by scientists, who say while the series has raised the public's awareness of sharks, it also emphasizes shark attacks and often relies on pseudoscience to generate ratings.
Joining Cincinnati Edition this afternoon to separate the myth from the reality of sharks is Senior Scientist and Chair of the Fisheries Science and Emerging Technologies Program in the in the at the , , who is currently in residence at the .
Tune in to Cincinnati Edition July 19 at 1 p.m. to hear this segment.