/tags/advertising advertising en-US Copyright Fri, 30 Dec 2022 09:01:00 GMT /sports/2022-12-30/ohio-sports-betting-services-following-rules The control commission recently released a statement saying that some companies have been consistently breaking these rules and asked each company to review their advertisements to avoid future fines or legal action. Fri, 30 Dec 2022 09:01:00 GMT /sports/2022-12-30/ohio-sports-betting-services-following-rules Zack Carreon /podcast/focus-on-technology/2021-12-20/ohio-composer-john-brennan-sonic-signatures-advertising CEO of Sonic Signatures Jon Brennan says people don't watch TV ads anymore, so increasingly companies are developing a special sound to stand out. Mon, 27 Jun 2022 08:43:00 GMT /podcast/focus-on-technology/2021-12-20/ohio-composer-john-brennan-sonic-signatures-advertising Ann Thompson /local-news/2018-08-21/what-to-expect-from-brandemonium-this-year Cincinnati has long been known for its marketing and branding talent, and last year a new conference and festival launched to show off that… Tue, 21 Aug 2018 08:00:00 GMT /local-news/2018-08-21/what-to-expect-from-brandemonium-this-year Maryanne Zeleznik /media/2017-02-02/what-youll-see-between-the-plays-during-super-bowl-li The New England Patriots and Atlanta Falcons face off in Super Bowl LI this Sunday. While most fans will tune-in to watch the action on the field,… Thu, 02 Feb 2017 09:00:05 GMT /media/2017-02-02/what-youll-see-between-the-plays-during-super-bowl-li /business/2017-01-10/how-content-marketing-is-replacing-redefining-traditional-advertising As traditional advertising has become less effective, many companies have turned to content marketing, a strategic approach to reach and retain customers.… Tue, 10 Jan 2017 09:00:00 GMT /business/2017-01-10/how-content-marketing-is-replacing-redefining-traditional-advertising /politics/2016-09-20/the-history-of-political-advertising-what-worked-and-what-failed The first presidential campaign television commercial ran in 1952, during the race between Dwight Eisenhower and Adlai Stevenson. TV political advertising… Tue, 20 Sep 2016 08:00:05 GMT /politics/2016-09-20/the-history-of-political-advertising-what-worked-and-what-failed /business/2015-01-26/super-bowl-ad-winners-and-losers The Super Bowl is this Sunday, and there is almost as much pre-game hype about what will take place off the field, the commercials. This year companies… Mon, 26 Jan 2015 11:30:05 GMT /business/2015-01-26/super-bowl-ad-winners-and-losers /business/2014-05-14/selling-to-the-new-50-market By the year 2015, those aged 50 and older will represent 45% of the U.S. population, and this baby boom generation, more than 78 million strong., has an… Wed, 14 May 2014 10:30:05 GMT /business/2014-05-14/selling-to-the-new-50-market /business/2014-01-29/super-bowl-commercial-competition The Super Bowl is this Sunday, and there is almost as much pre-game hype about what will take place off the field, the commercials. This year companies… Wed, 29 Jan 2014 11:30:05 GMT /business/2014-01-29/super-bowl-commercial-competition /review/2012-09-21/review-award-winning-british-adverts It’s time once again for Cincinnati World Cinema to bring you the latest edition of the British Arrow Award winning commercials. That’s right…commercials.… Fri, 21 Sep 2012 05:31:05 GMT /review/2012-09-21/review-award-winning-british-adverts Larry Thomas